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THINK LIKE A SALESPERSON

TOOLS

Initial SpecificationsWhat Should Margins Be?Know Your P&L MarginsHand-Off: Sales to ProductionThe One-Page Business PlanThe One-Page Business Model Canvas formCompleted Job Profitability Report

TRAINING

Initial Specifications Introduction Initial SpecificationsMark-Up vs. Margin The Business Model Canvas The Existential EstimateEnhance Your Sales ProcessEstimating for More Sales, Bigger ProfitsDefining Overhead and ProfitDigging a Hole By DiscountingDon't Discount Your Price!!

WHAT SHOULD YOUR MARGIN BE?

TOOLS

What Should Margins Be?Calculate Your P&L Margins

TRAINING

Mark-Up vs. Margin

FORECASTING SALES

TOOLS

How Effective Must Your Marketing Be?

Pro Forma Based on Lead ConversionPro Forma Based on Market SharePro Forma Based on Marketing Effort

TRAINING

ProForma based on Marketing Effort ProForma Based on Your Market Share

THE BUYER JOURNEY

TOOLS

Lead Intake FormLead Analysis FormContent to Support Buyer JourneyConstruction Flow ChartAddendum to Standard RE ContractClient Contract Series(premium course)

TRAINING

INTRODUCTIONContent MarketingCONTENTContent MarketingAWARENESSContent MarketingCONSIDERATIONContent MarketingINTENTContent MarketingDECISIONContent Marketing

Client Contract SeriesThe Client Contract SeriesClient Contract Series(premium course)

BUILD COSTS

TOOLS

Building Cost BenchmarksBuilding Cost Analysis

TRAINING

Building Cost BenchmarksBuilding Cost BenchmarksBuilding Cost Analysis

UTILITIES

Add Icon to iPhoneAdd Icon to AndroidAdd Bookmark to DesktopHow to Download a WorksheetHow to Download a DocumentHow to Change Business Name and/or Logo

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